Mercer    Group

Banner Advertisers

Our Goal: To increase exposure for the goods and services of our advertisers via the NJYP/NYYP directories. We analyze the needs of our clients and implement marketing programs based on the results of our findings.

Our Status: The NJYP directory has become a primary source of reference for local residents across central and northern New Jersey. As a service for our clients, NJYP/NYYP is sending hundreds of thousands of newsletters, service proposals and discounts every month to qualified "Preferred Internet Customers". In addition, NYYP is now implementing a focused "Permission Marketing" program in New York City and Staten Island.

Cooperative Association Advantages:

• Advertise your goods and services over the Net.
  
  
• Keep in touch with new and current customers via online announcements and promotions.
  
  
• NJYP/NYYP has developed and maintains "private" individual database programs for each of our clients. New potential customers are added to a client's database as viewers of the Internet register their interests with NJYP/NYYP.

Every month, we are broadcasting directly to hundreds of thousands of consumers with on-line marketing announcements, events, contests, sales, promotions, coupons, and electronic newsletters.

We encourage our adverisers to:

• Persuade consumers to volunteer attention - to "raise their hands" - to agree to learn more about a company and its products. "Permission marketing turns strangers into friends and friends into loyal customers." "It's not just about sales - it's about education."

NJYP/NYYP also provides a structured and supportive system of giving and receiving business leads. One of the ways we do so is by sponsoring BNI memberships throughout New Jersey and New York.

End User Agreement: We reserve the right to edit or alter the content and to remove any objectionable material from this website.